I say this with some exception. There are a few political hopefuls browsing around the Smaller Indiana site. I give them respect for keeping with it and igniting conversation. Now, on to the people who do not understand.
We had a political hopeful, Jill Long Thompson, browse through the site recently. She (we think) posted a couple of thoughts on her personal page, as well as starting a forum post about her Green Job’s Initiative. She was given front row promotion from our great co-founder, Pat Coyle. She also had up to 8 comments and 2-3 wall posts the day she joined. All that said, we haven’t heard from Jill since then. Maybe I have a problem with ignoring a website with up to 3,000 members and daily hits. Maybe I have a problem with posting content and never sharing your own opinion. Maybe, just maybe, I have a problem with politicians not understanding the POWER of social media. Anyone ever heard of Barak Obama?
I’m not talking about the power of viral marketing or word-of-mouth promotion. I am talking about the raw power of 3000 people (linked to an exponential amount of others in the State) sharing information and CARING. I was excited to see Jill Long Thompson joining the community. I was less excited when I read her profile. I was even less excited when she didn’t respond to ANYONE. I wouldn’t even care if I got a response from an intern!
When joining a social media platform do it with authenticity. Do it with some type of human interaction. I can at least give Mitch Daniels credit for not even joining the conversation. Jill joined and failed miserably. Don’t hire a 21 year old college student to repost information to your page. Take some time and do it yourself. If you love your job. If you love what you are doing, you can take 30 mins a day to promote yourself and collaborate with people who matter.
I love Smaller Indiana and I will not tolerate individuals using it as a promotional platform.
Here is my call out to political hopeful, Jill. Redeem yourself. Because in the end, without authenticity and utilizing tools like Smaller Indiana, you are just another cardboard sign on the side of I-69.
And.. I don’t … care.
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