Article details 6 comments
25/08 2009

Pre-Order My Book Twitter Marketing for Dummies

9780470561720.pdf

I was given the opportunity to write Twitter Marketing for Dummies from Wiley Publishing because of a direct connection through social networking. The relationship was further solidified by a connection on Smaller Indiana. I am humbled to have been given this wonderful opportunity and it is highly unlikely it would have happened without the connection through social media.

Here is the breakdown:

An introductory guide to effectively using Twitter to grow your business!

The field of social media marketing is exciting, cutting-edge, and…open to almost anything! Twitter’s style of quick remarks lends itself to a carefree, conversational tone, ripe for passing along a plug, sharing a suggestion, or referencing a recommendation. This fun and friendly book is an excellent first step for gaining insight on how to effectively use one of the most popular social media tools to expand the success of a business.

In addition to covering the basics of Twitter, this easy-to-understand guide quickly moves on to techniques for incorporating a Twitter strategy into your marketing mix, combining new and old media, building your network, using Twitter tools, and measuring your success.

  • Examines how Twitter’s style for character-count caps and real-time posting allows for unique marketing opportunities
  • Analyzes several real-world examples of successful strategies for marketing on Twitter
  • Discusses ideas for promoting brands on Twitter, building a following, communicating better with followers, and driving traffic to a Web site
  • Shares the top Twitter applications

So get chirping and put Twitter to work for your marketing needs today!

You can check out the book at the Twitter Marketing for Dummies pre-order site. A big thanks to Erik Deckers (@edeckers) because without his help this book would have never happened.

Reblog this post [with Zemanta]

 

 

USER COMMENTS

Track comments via RSS

  1. 25/08 2009

    Congratulations to you on seizing this opportunity to show thought leadership!

    Will there be an electronic version of this book available as well? I appreciate your blog articles and I am sure your book will be good as well.

    Thanks,

  2. 25/08 2009

    Congratulations man – I hope you sell a million copies!

  3. 25/08 2009

    Way to go Kyle – pre-ordered my today!
    Thank you for your assistance and advice…

  4. 25/08 2009

    Way to go Kyle – pre-ordered mine today!
    Thank you for your assistance and advice…

  5. 25/08 2009

    I would like to follow you on <a target="_blank" title="twitter" href="http://quick.catchfriday.com/2009/08/26/how-to-make-sure-you-dont-appear-disinterested-in-your-clients-in-twitter.aspx">twitter, and be most interested in your marketing campaign.

  6. Roger Pendley
    25/08 2009

    My Name is Roger Pendley, I have wrote a book and would like to know what the best way to publish and market it myself. Any advice is welcome.

    My E-Mail http://www.pendley111@yahoo.com